The Rum Geography is a great tool for tourists attracted by distillery tours. Spirit tourism is more important than ever in our business, and this site contributes to the development of the distilleries that are referenced there.
We are a day 1 adopter of The Rum Geography website as a champion of rum tourism allowing connoisseurs and the curious to connect with and visit rum distilleries in Australia and all over the world.
Platforms like this enable us to reach people to show what we have to offer that is unique and different and we don't get lost in the crowd. This brings more people to our business which has a trickle-down effect to our staff and all of our families.
Having launched the UK's first rum distillery, we then expanded with a second distillery in the UK. To truly appreciate the magic of rum, there's nothing like experiencing it first-hand. This platform coincides with our growth, allowing us to connect with rum enthusiasts around the world.